A Little Originality

  • Client: Pilsner Urquell
  • Media: Case Study
  • Realisation: 2013

More than 70% of the world’s beer production have to thank for the recipe a stroke of genius of Josef Groll, who brewed in the Pilsen plant in 1842 the first-ever traditional bottom-fermented lager. Our spot celebrates the genius of Groll and all innovators able to look at the world differently.

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