Cancer prevention

  • Client: Ministry of Health
  • Media: TV
  • Realisation: 2014
Cancer prevention

One out of three Czechs gets a cancer diagnose in their life. One out of four dies. This statistic would look different if people attended their cancer preventive medical examinations in time. We decided to teach them to see their doctor regularly through the campaign for the Ministry of Health of the Czech Republic.

Awards

  • Effie; Public Spirited Campaign 2014
  • Effie; Public Spirited Campaign 2015
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